Focus on evergreen content. It means staying away from the news and what's hot right now. Stick to content that will be useful for searches in the next few years, not just the next few weeks. Make sure your on-page content is fully optimized. This means page title, H1 header, image alt tags, social media tags, etc. Getting backlinks will help, but it's not always necessary in this case. In this situation, we try to outrank content that is very average and doesn't have high quality links. Writing long-form content and implementing on-site optimization should suffice. Now it's your turn! This strategy is useful regardless of the competitiveness of your industry or the authority of your website. We are in the WordPress space which has many major players, and we are still able to compete in search results and hold our own. Try it and stick with it and over time you will start to see your organic traffic trend up.
This is my first contribution fax list to SEJ, so if you've read this far, I'd really appreciate some feedback! Please leave your thoughts in the comments below and let me know if this strategy worked for you too! The latest interface in the tech world, chatbots, came to Facebook Messenger this year. But Facebook is not alone in the chatbot game. There's Microsoft's infamous Tay. Both Line and Kik have their own suite of bot building tools. Bots are also the core concept of Google Assist and the Allo platform. It's clear; Chatbots are not just a fad. It is also clear that Facebook to run bots on for marketers. This is due to the billion monthly active users according to Statista, the integration of payments and advertisers, as well as a healthy developer ecosystem.
Not only are your customers there, they also want to hear from you. According to a Nielson survey, over the next two years, 67% of people using chat apps plan to use messaging apps to communicate with businesses. “We have a two-sided network,” says David Marcus, vice president of messaging products at Facebook. “There are 15 million businesses using Pages and 1.6 billion people using Facebook as their identity. These can now come together in contextual and canonical threads. For the duration of your interaction, everything stays in one place, unlike emails. " Advertising Continue reading below Facebook bots allow marketers to be more personal, more proactive, and more streamlined in how you interact with your customers.